Saturday, 24 January 2009

Nastia Liukin for Max Azria Spring 2009

“For the Max Azria campaign, we wanted someone iconic — someone timeless," said a spokesman for the brand.

"The spring collection was inspired by movement and modern dance so she [Nastia] was perfect."

"It was meant to be, and the magic just sort of happened."

"There are no plans to run the campaign in magazines..."

No plans for magazine coverage? Why on earth not? In my honest opinion, a campaign as truly inspired as this would be a refreshing change from all those over-the-top sex-on-legs campaigns for various alcohol brands (I mean, honestly: vodka and Campari in fashion magazines?), and whatever else.
What do you think of Nastia Liukin for Max Azria Spring 2009? Love it, or leave it?

EDIT: Speaking of new ad campaigns...

Scarlett Johansson for Dolce & Gabban

Pamela Anderson for Vivienne Westwood



[photos courtesy of 1 and 2,


Style On Track said...

I love it Romany, I could definitely see it for something like Absolute Vodka or Smirnof :)

Trixy Tran said...


Laura said...

love the last pic.

A dreamer said...

i love all of the pictures (espcially the last).
i can't understand why they're not running it in mags...

Sunniva said...

First, dear Romany, I have to say a HUGE thank you for the very lovely comment you left on my blog! It means a lot to me :)

I really adore these photos! They're so full of life and beauty. Incredible! Thanks for posting them, sweetie :)


Fashioncholic Girl said...

nastia is so gorgeous :D

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